By Nathan Rudyk

OCRI's new President and CEO Bruce Lazenby meets with Ottawa Business Journal, Ottawa Citizen, CBC TV, and IT in CanadaPR guys are prone to hyperbole. I know that. You know that. Keep reading anyway because if you give a damn about Ottawa's economy you're going to like this.

Today we "launched Bruce Lazenby", OCRI's new President and CEO. He's the most important CEO in Ottawa right now because he's committed like no one I've met to tear down the little walls and moats that have been building up for several years now to delay what is ours for the taking: To be the best place in Canada to start and grow a knowledge-based business.

The City of Ottawa has recognized that those walls and moats are holding us back, and is pumping in money, and intent, including the Mayor's time, to systematically meet with the business community and establish priorities. To get the right wood behind the right arrows. 

Money is good. Intent is good. Mindful civil servants and associations are good too. But what's been lacking, and what I'm convinced we have in Bruce Lazenby, is leadership. Here's a guy with 20 years in the military, including UN peacekeeping tours of duty. A guy who led 300% growth in a local software company with a global footprint. A guy who's professionally coached other CEOs to do their best. And a guy who can tell a story. Just look at this video and tell me he can't tell a story. Also look at where he's telling the story, and what that means.

Bruce Lazenby is Ottawa's most important CEO because he understands he's got to fire up other CEOs, other non-profit Presidents, other politicians at every level of government, to work together to make Ottawa great. Now. Because we can. Now.

Feel a little cynical reading this? I don't blame you. But don't go there. Instead, email Bruce, and share your ideas for how we realize our potential. Do it. It's

(Nathan Rudyk is President and CEO with market2world communications inc., the public relations and product marketing agency for global innovators.)

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