By Jessica Rousseau

OCRIRadio.com started in 2005, when the Ottawa Centre for Research and Innovation (OCRI) partnered with a start-up tech PR and product launch company called market2world communications. The goal was to produce a new social media channel for the tech Ottawa scene that would spark Ottawa tech to the power and potential of Web 2.0 communications. Check out this CBC interview with market2world CEO Nathan Rudyk and OCRI (2001 to 2009) CEO Jeffrey Dale.

You can check out the podcast archives here.
You can read the blog archive here.

OCRIRadio was the first social media channel in Ottawa devoted to the technology industry. It utilized the then-latest in podcasting, blogging, and RSS feeds to enable user-generated content that could be added, archived, and searched.

The centerpiece of OCRIRadio.com was a monthly podcast show that allowed users to subscribe to (via RSS or iTunes), listen to and automatically download interviews with members of the global and Ottawa technology communities. The show provided examples and interviews to showcase Ottawa’s global technology leadership. Among several start-up entrepreneurs and academics, many high-powered CEOs graced the digital halls of OCRIRadio podcasts including Microsoft’s Steve Ballmer, Cisco’s John Chamber’s and tech marketing guru and VC Geoffrey Moore.

In November 2005 the first of the monthly podcasts aired, featuring interviews with Andrew Waitman, then a venture capitalist with Celtic House and now CEO at Pythian and John Kelly, one of Ottawa’s most storied serial tech entrepreneurs.

In December 2005, Microsoft Corporation’s CEO Steve Ballmer spoke at the OCRI Technology Executive Breakfast. This wast the best-ever attended event in OCRI history, with over 750 Ottawa technology leaders present to hear his presentation. The entire speech appeared on OCRIRadio.com.

In 2006, a range of high-tech CEOs and entrepreneurs took the stage, notably Bill Dickie, Andrew Waitman, Alec Saunders, Martin Horne, Terry Ludlow, Jim Skippen, and Ian Curry.

In October 2007, Cisco Systems Inc. Chairman and CEO John Chambers spoke at the OCRI Technology Executive Breakfast. He talked about how Web 2.0 collaborative productivity inspired Cisco’s vision for the business future. As with Steve Ballmer, OCRIRadio offered the full speech online, which gave the world a chance to learn more about Ottawa’s tech scene in the process.

In March 2007, OCRIRadio.com visited the OCRI Technology Showcase in Scotia Bank Place and interviewed tech entrepreneurs. Those featured included Alec Saunders, Arash Akbarzadeh, Kevin Ford, and Paul Emond.

In 2008, OCRIRadio offered another excellent selection of high-tech CEO interviews, including Ken Newport, Jeff Westeinde, Niall Wallace, Sonam Devgan, Dave Vicary, Paul Lem, Ra-ed Arab, and Rob Brennan.

In January 2009 the final episode of OCRIRadio aired, featuring Claude Haw, Venture Coaches Managing Partner, who we were happy to learn later became OCRI’s new CEO.

OCRIRadio’s success helped launch market2world into the high tech marketing and PR scene in Ottawa. During OCRIRadio’s time online, it generated both local and national news coverage, including articles in IT World Canada, the Globe and Mail, Ottawa Citizen, BNN (Business Network News) CFRA Business@Night, CTV - CJOH Ottawa, Ottawa Citizen Business TV, and CBC.

You are welcome to download and listen to the wide selection of tech CEO interviews in our OCRIRadio.com podcast archive here. A big thank you to Almonte & District High School co-op student Gordon Forbes, who worked to assemble the podcasts as a market2world apprentice earlier this year, and is now on his way to a business and marketing degree at Carleton University. High-fives Gord!

You can also visit our OCRIRadio blog archive here.

Jessica Rousseau is a Communications Strategist with market2world communications inc., Ottawa, Canada's technology and cleantech public relations and product marketing agency.

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